01 / Score
78/100
Outclimb your competitors in AI search.
ChatGPT, Google, Claude and the rest are answering your buyers' questions right now. Is your brand the recommendation? Koalr shows you where you stand - and how to climb ahead of your competitors.
Illustrative preview with sample data
All seven engines your buyers ask, on one score. Many tools start at one to three.
The AI answer engines Koalr monitors for your brand
The cost of invisibility
When you're not in the answer, the loss is silent.
Nothing lights up red. The buyer asks, gets one answer, acts on it, and never knows you existed. Drag the stack to see how one mention changes the whole outcome.
You're invisible. There's no page two to climb to. If AI doesn't name you, your buyer never sees you.
A rival becomes the default. The first brand AI keeps naming gets locked in as the answer, quarter after quarter.
AI states the wrong facts. Outdated pricing, a rival's claim, stated as fact to your next customer, and you can't correct what you can't see.
Koalr makes the loss visible. Then it hands you the plan to reverse it →
ChatGPTnot mentioned
Buyer asked
“Best project management tools?”
ChatGPT answered
For project management, popular options include Asana, Monday and ClickUp.
Your brand never came up.
drag to see the next answer
Perplexitynot mentioned
Buyer asked
“Top accounting firms near me”
Perplexity answered
Top-rated local firms include Competitor A and Competitor B, both with strong reviews.
Your brand never came up.
Geminimentioned
Buyer asked
“Which CRM should a small team use?”
Gemini answered
Based on recent reviews, the leading tools are HubSpot, Pipedrive and your brand.
Your brand made the answer.
Claudenot mentioned
Buyer asked
“Recommend an email marketing platform”
Claude answered
Widely used choices are Mailchimp and Klaviyo, with Brevo noted for smaller lists.
Your brand never came up.
Google AI Overviewsmentioned
Buyer asked
“Good agencies for AI visibility”
Google AI Overviews answered
Several agencies offer this, including your brand, which publishes its scoring method.
Your brand made the answer.
Microsoft Copilotnot mentioned
Buyer asked
“Cheapest payroll software for 10 staff”
Microsoft Copilot answered
For a team that size, common recommendations are Gusto, Rippling and Deel.
Your brand never came up.
From score to shipped fix
Built for the question other tools leave you with: “what next?”
A visibility chart tells you where you stand and leaves you to work out the rest. Every Koalr scan turns its own gaps into a ranked plan: each fix scored by impact, sorted best-value first, drafted for you, and shipped with help.
01 · See
Find every gap
Real buyer prompts across 7 engines, 25 to 50 per site, show each answer you're missing from, and who got named instead.
02 · Rank
Get the fix, scored
Every gap becomes an action, scored by AI-visibility impact and ranked best-value first. Your fastest wins sit at the top.
03 · Ship
Draft it in the app
Content Studio turns an action into a draft you can publish this week. No blank page between the insight and the work.
04 · Prove
Watch the answer change
Six engines refresh daily, so when the work lands you see the score move, prompt by prompt.
Meet Kevin, your resident koala and in-app agent
Ask him anything about your scan. And when something needs your attention, he brings it to you before you think to ask.
Ask Kevin · your go-to expert
Stuck on an action? He answers from your own data.
Kevin's Top Tips · your proactive guide
Every scan, he leads with where you should start.
Kevin
Illustrative conversations with sample data
From the people using it
What people say about Koalr.
“I think it’s magic. I think it’s better than all of the other ones I have. You’ve done an absolutely stonking job. It exceeded my expectations.”
Dom Monkhouse, Founder, Monkhouse & Company, on Koalr“I’d recommend Koalr to anybody who’s interested to see how they show up in AI search results, and to get actionable insights off the back of how your competitors are performing and what they’re doing to achieve those results.”
Kyle Wilks, CEO, Labl.it, on Koalr“Using Koalr’s data, and Claude MCP’s strategy and action, it’s having some real tangible impact! Great to see it working.”
Jack Purdie, Founder, ADVRT, on Koalr“Every time I show Koalr to a client, their eyes light up. It takes them behind the curtain. People are passionate about their business, and the moment they see a competitor ranking above them in AI search, the motivation to do something about it is obvious.”
Connor Scanlan, Founder, Fullybooked, on Koalr“Every action I complete in Koalr seems to then have a positive impact on our visibility, which is great!”
Isabelle Kimberley, Marketing Lead, Labl.it, on KoalrHow Koalr works
One score, and everything behind it.
We run the real questions your buyers ask across all seven major AI engines, from your buyers' own country, roll every answer into one AI Visibility Score, then break that score back into the nine signals you can act on this week.
- 7
- AI engines. Most tools watch 1–3.
- 25–50
- real prompts per site, live, not simulated
- Daily
- refresh, Claude weekly as standard
25–50 real prompts
Prompts
Across 7 AI engines
ChatGPTClaudeGeminiPerplexityCopilotAI OverviewsAI Mode
Rolled into one score
AI Visibility
Score
Score
9 signals to act on
Brand mentionsCitations & sourcesSentimentShare of voiceCompetitor benchmarkingGEO auditAgent experience (AXO)ActionsContent Studio
The product
What you'll see inside.
Ten real views from one domain scan. This is what lands in your dashboard, not a slideshow.
GEO Audit · AXO
Built to be read by agents.
An engine can't cite a page it can't parse. The GEO Audit and AXO score read your schema, llms.txt, structure and crawler access the way an AI agent does, then hand you the fixes in priority order.
GEO Audit
Checks schema, llms.txt, headings and answer structure, the signals that decide whether an engine can quote you.
AXO score
Agent experience, scored 0–100. We grade how readable your site is to an AI agent, then rank the fixes by impact.
Crawler access
Confirms GPTBot, ClaudeBot, PerplexityBot and the rest can reach your pages. If they're blocked, you can't be cited.
koalr: geo audit
Who it's for
One platform, two ways to win.
Run the full GEO platform on your own brand and ship the plan, or run every client's AI visibility as a service line. Same scan, same seven engines, every capability on every plan.
In-house & local
Run it for your brand
For teams and local businesses that own the number.
- Monitor your brand and benchmark the rivals taking your share
- Ship ranked actions this week, with Kevin and Content Studio in the app
- Get cited before a competitor locks up the answer in your market
Agencies
Build a service on it
For agencies whose clients are already asking “are we in ChatGPT?”
- Every client in one dashboard, multi-brand by default
- White-label reports clients pay £150+ for, generated from live data
- Agency pricing on one flat card: £79 ($99, €89) per client site a month, all-in
The full GEO platform, without the enterprise price tag
Every capability on every plan, all 7 AI engines, and a 7-day free trial. Agencies buy on a separate flat card, priced per client site.
Who are you tracking?
My own brandMy clients' brands
Running Koalr for clients? Your book goes on the agency flat card — £79 per client site, prompts pooled across the book.
ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode — all 7 engines on every plan, refreshed daily*.
Starter
£79/mo
For a single brand getting started with AI visibility.
- 1 site
- 25 tracked prompts
- 10 branded prompts / week
- 5 competitors
- 10 content briefs / month
- All 7 AI engines, daily*
Growth
Koalr recommends£199/mo
For growing brands tracking the full competitive picture.
- 3 sites
- 40 tracked prompts / site
- 10 branded prompts / week
- 15 competitors / site
- 20 content briefs / month
- All 7 AI engines, daily*
Business
£349/mo
For teams running AI visibility across a portfolio.
- 6 sites
- 50 tracked prompts / site
- 10 branded prompts / week
- 20 competitors / site
- 20 content briefs / month
- All 7 AI engines, daily*
Enterprise
Custom
For large brands and agencies that need everything custom.
- Unlimited sites
- Custom prompt volumes / site
- Unlimited competitors / site
- Custom content brief volumes
- Multi-brand architecture for agencies
- Onboarding & priority support
- Invoiced billing & custom terms
- All 7 AI engines, daily*
Card required on Starter, Growth and Business - you won't be charged until the trial ends. Cancel anytime. All prices include VAT where applicable and are charged in your selected currency.
*Six engines refresh daily. Claude refreshes weekly as standard, or daily with Claude Daily, an optional add-on on any plan.
Running 7+ sites or need custom volumes and invoiced billing?
Koalr Enterprise is built around your team — custom prompt and site volumes, onboarding support, and billing on your terms.
- Custom prompt & site volumes
- Multi-brand architecture for agencies
- Onboarding & priority support
- Invoiced billing & custom terms
Questions buyers actually ask.
Still wondering? Run your free scan.
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Koalr is a generative engine optimisation (GEO) platform. It monitors how your brand appears across the seven major AI answer engines, scores your visibility 0–100, analyses why each answer names who it names, and then does the optimisation work: every gap becomes a ranked action, Content Studio drafts and schedules the content, and the next run shows whether it moved. Every capability is on every plan, from £79 ($99, €89) a month.
Free AI visibility scan
Find out what AI says about you.
Scan your site free and get your AI Visibility Score, plus your first ranked fix list, in minutes. No card, no demo call.
Enter your website and see your AI Visibility Score in minutes
One scan, 25 real prompts, 7 AI engines, under five minutes, zero setup.
ChatGPT
Share of Voiceyou vs. rivals
Gemini
0–100AI Visibility Score
Claude
Actionsyour next moves, ranked
