All comparisons

Koalr vs Profound

$399 buys three engines there. $99 buys seven here

Profound’s $99 Starter tracks a single engine and its $399 Growth plan tracks three, billed yearly; the rest of the product sits behind an unpublished Enterprise quote. Koalr’s $99 Starter includes all seven engines, the in-app agent, the Content Studio and white-label reporting - self-serve, monthly, with a free scan before you pay anything.

Your AI Visibility Score in under 5 minutes. No card required.

What full coverage costs

All 7 engines: $99 a month on Koalr. On Profound: 1 engine at $99, 3 at $399 - full coverage needs an Enterprise quote.

Koalr Starter

$99 · all 7 engines

Profound Starter

$99 · 1 engine

Profound Growth

$399 · 3 engines, billed yearly

Side by side

Koalr and Profound, row by row.

Every Profound entry below was read off its own pricing page, documentation and changelog in August 2026. Where its published materials do not describe a capability, the row says so in those words rather than claiming the capability is missing.

Feature and pricing comparison between Koalr and Profound, verified August 2026.
CriterionKoalrProfound
AI engines on every planYes

All 7 - ChatGPT, Claude, Gemini, Perplexity, Copilot, Google AI Overviews, AI Mode. Daily refresh (Claude weekly; daily Claude add-on).

Partial

1 engine on Starter, 3 on Growth; more only on Enterprise.

No fees to unlock enginesYes

None to unlock engines - all 7 are included, Claude too. Optional upgrades add depth: daily Claude, more prompts, more content.

No

Full coverage requires an Enterprise contract.

Prompt trackingYes

25 real buyer prompts per site as standard, and no ceiling on how many you add. Counted per site, never a shared pool.

Yes

50 (Starter) / 100 (Growth).

Share of Voice & benchmarkingYes

Rivals scored on the same prompts; the AI Visibility Leaderboard shows who wins each one.

Yes

Share of voice and visibility rank.

Sentiment analysisYes

Positive / neutral / limiting / wrong, per engine.

Yes

Sentiment across engines.

Sources & citationsYes

Which pages shaped each answer, per engine - including off-site sources you can influence.

Yes

Citation-level URL and domain tracking.

Own web crawler - GEO Audit & AXOYesBeta

Crawls your pages and the rival page beating you: schema, llms.txt, answer structure; agent readability scored 0-100 (AXO).

Yes

Crawlability audits and page tracking.

AI crawler analyticsYes

AI Traffic: which AI bots read which pages, joined crawl-vs-cite.

Yes

Server-side bot log tracking.

In-app AI agentYes

Kevin - streaming chat over your own data: metrics, prompts, citations, competitors, actions. Daily digest.

Yes

In-app assistant.

Content StudioYes

Ranks what to write, drafts against a named prompt and the page beating you, tracks post-publish citations.

Yes

Credit-metered article and asset generation.

Content schedulerYesBeta

Plan and schedule publishing from the Studio.

Yes

Agent scheduling and CMS publishing.

Prioritised recommendationsYes

Actions ranked by visibility impact, best value first.

Yes

Via agent workflows.

GA4 & Search ConsoleYes

GA4 + Search Console OAuth, read-only.

Partial

Log and CDN integrations.

MCP server & APIYes

MCP server at app.koalr.ai - 10 read-only tools.

Partial

API Enterprise-only.

Alerts & digestsYes

Visibility-drop and competitor-overtake alerts; weekly digest.

Partial

Scheduled insights on Enterprise.

White-label & client loginsYes

Logo on reports, client logins per site, free pitch workspaces (agency).

Not listed

White-label reporting not listed on published plans.

Team seats included

No seat fees.

1 seat (Starter) / 3 (Growth); more per contract.

Pricing

£79 / $99 / €89 a month - all 7 engines, Kevin, the Content Studio and white-label reporting included. Annual -15%.

$99 (1 engine) / $399 (3 engines), both billed yearly. Enterprise unpublished.

Agency pricing

£79 / $99 / €89 per client site, all-in. Minimum 3 sites; prompts pooled across the book; 15 competitors per site.

$399 per client workspace (its published agency pricing).

Free entry pointYes

Free scan - no card, visibility result in under 5 minutes. 7-day trial on paid plans.

Partial

Trial on the Growth tier only.

Scroll the table sideways to see both columns.

On every plan

What Koalr includes that Profound doesn't.

Each of these is standard on the £79 Starter, not held back for a larger plan or an enterprise contract.

No fees to unlock engines

The engine list is the same on every plan, so the answer to "are we visible in Claude?" never depends on which tier you bought. Optional upgrades add depth - daily Claude, more prompts, more content - never coverage.

White-label reports and client logins

Your logo on the reports, a login per client site, and free pitch workspaces for prospects. Part of the platform rather than a reporting add-on charged per document.

All seven engines, every plan

ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode, refreshed daily on the £79 Starter and every plan above it. Claude runs weekly as standard, with a daily upgrade if you want it.

GA4 and Search Console, read-only

Connect both through Google OAuth to sit AI visibility next to the search and traffic data you already report on. Read-only, on every plan.

An MCP server on every plan

Ten read-only tools at app.koalr.ai, so your own assistant can query your visibility data directly. No enterprise contract, no API tier to reach first.

Alerts and a weekly digest

Visibility drops and competitor overtakes reach you when they happen, and a weekly digest sums up what changed. Nobody has to remember to open the dashboard.

You’ve done an absolutely stonking job. It exceeded my expectations.

Dom Monkhouse, Founder, Monkhouse & Company

Frequently asked questions

Still wondering? Run your free scan.

Koalr - for teams that want full engine coverage without an enterprise contract. All seven AI engines, the in-app agent, the Content Studio and white-label reporting are on every plan from £79/$99 a month, starting from a free scan with no card.

Free AI visibility scan

See where you stand before you switch.

See where you actually stand across all seven engines before you decide between Koalr and Profound. One domain, 25 real prompts, no card.

Your AI Visibility Score in under 5 minutes

No card required. 25 real prompts, all seven engines, zero setup.

Competitor pricing checked against the Profound pricing page, August 2026. Prices and plan contents change; check the vendor page before you decide.

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