Turn “why doesn't ChatGPT recommend us?” into your most profitable retainer.
Your clients are already asking it. Koalr turns the answer into a service you bill for: evidence from seven AI engines, a prioritised action plan under your brand, and the content work to deliver it — from a flat £79 ($99, €89) per client site a month, with prompts pooled across your whole book. You set the retainer. The margin is yours.
Clients are under pressure to act on AI search. Lead the response.
Give leadership a plan they can approve and marketing teams work they can ship.
“Every time I show Koalr to a client, their eyes light up. It takes them behind the curtain. People are passionate about their business, and the moment they see a competitor ranking above them in AI search, the motivation to do something about it is obvious.”
Connor Scanlan
Founder, Fullybooked
“What is AI telling our buyers?”
Show the client who gets named instead of them, which sources shape the answer, and the first actions that can close the gap.
“What should we change first?”
Use Actions to rank citation, content and technical work. Turn the evidence into a scope your team can deliver this month.
“How do we stay ahead as AI search changes?”
Run the same prompts across seven engines, track what moved, and update the plan from live evidence instead of headlines.
The offer
Two rates. One number per client site.
Portfolio is the one we put agencies on: it reads the whole book as one book. Core is the same product a client at a time, for a roster that does not need the cross-client view yet. No per-client plans, no ladder to climb — ten clients is ten sites, a hundred clients is a hundred sites, and the prompt pool grows with every site you add.
Koalr recommends
The rate for a whole book
Portfolio
£99per client site / month
$129 USD · €115 EUR. Published list prices, not conversions.
Everything on Core, plus the two things that read your whole book at once:
Portfolio Intelligence: your whole book read as one book, with a client leaderboard, a client-by-prompt grid and cohort benchmarks
The shared taxonomy: one set of prompts every client is measured against, locked on every site and edited once
Chosen once for the whole book, never per client. The same 50 prompts a site go into the pool on both rates. Move between the rates any time from Billing.
The rate for one client at a time
Core
£79per client site / month
$99 USD · €89 EUR. Published list prices, not conversions.
The full product on every client site, read one client at a time.
Any mix of unrelated client brands on one book, one dashboard
Every site adds 50 prompts to a shared pool you allocate per client
All 7 engines, white-label reports and a client login on every site
10 content briefs per site a month, pooled, and 25 tracked competitors per site
Free pitch workspaces for the clients you haven't won yet
The going rate for an agency client
Profound Agency Mode (per client workspace)
$399
Gauge Agency Mode (per client instance)
$300
AthenaHQ (per client licence)
$295
Koalr Core (prompts pooled across the book)
$99
Koalr Portfolio (pooled, plus the whole book read as one)
$129
Published agency prices, August 2026, shown in USD so the column compares like for like — Core is £79 ($99, €89) per client site. None of the others pool prompts across clients, so every client is priced like the biggest one.
One client, many sites?
A client that is itself a multi-site brand — a franchise, a group, six locations — stays on the same rate. You set them up as one client with their sites underneath and bring the locations in through multi-site onboarding. Every site is the same per-site number and adds 50 prompts to the pool. Nothing else to buy.
One pool, allocated your way
Allocate the pool
Every site adds 50 prompts to the book. Give the client under pressure 120 and the quiet retainer 15, then reallocate when priorities change.
Illustrative example · 3 client sites
150pooled prompts
Three ways to run it
Either rate, your choice of service model — and a different one for each client if that fits your agency.
Prioritised Actions
Content Studio
Full delivery
Run the service
£99 or £79 per client site, and you price the service
The platform is a flat cost line inside a retainer you price yourself: £99 ($129, €115) per client site on Portfolio, or £79 ($99, €89) on Core, with the prompt pool flexing to whichever client is under pressure this month.
↗White-label reports
Your invoice
Your invoice
Resell the platform
£99 or £79 per client site, your price on top
You pay Koalr £99 ($129, €115) a site on Portfolio, or £79 ($99, €89) on Core, and keep everything you charge above it. There is no plan matrix to resell — one rate for the book, whatever the mix of clients.
15%recurring
Hands-off
Refer the client
15% recurring, for the first 12 months
The client pays Koalr and appears on your partner dashboard. Commission is recurring rather than a one-off finder's fee, and it applies to any account you refer — including clients you never run on the flat card.
Service economics
Price the work. Keep the margin.
Set your client count and monthly service fee. Choose Core or Portfolio. The calculator prices your whole book and shows the gross margin left for strategy and delivery — plus the prompt pool those sites earn.
Your numbers
One site per client, any mix of unrelated brands. The card starts at 3 client sites.
Set the fee for the strategy, content and implementation your team delivers.
Service margin
Gross margin after Koalr, per month
£16,812
93% of what you bill · £201,744 a year
You bill your clients
£18,000
Koalr Portfolio, 12 sites × £99
£1,188
Pooled prompts across the book
600
Pooled content briefs a month
120
Portfolio is published in all three currencies — £99, €115, $129 per client site — so this is a real invoice, not a conversion. Monthly, excluding VAT, no annual lock-in.
3 clients · minimum
£297/mo
150 pooled prompts
10 clients
£990/mo
500 pooled prompts
25 clients
£2,475/mo
1,250 pooled prompts
50 clients
£4,950/mo
2,500 pooled prompts
Every step in between is the same number: client sites × £99. No tiers, and nothing to outgrow.
“Using Koalr’s data, and Claude MCP’s strategy and action, it’s having some real tangible impact! Great to see it working.”
Jack Purdie
Founder, ADVRT
What your team can deliver
From diagnosis to the next action.
Every flat-card site is the full product. Find the gaps, rank the work, create the content and report what changed — the same process across every client from one agency dashboard.
Six things to start now, four lanes of work that spell CORE, a timeline sized by your hours.
Show
Your plan
Started 6 July · 36 actions, about 118 hours · 6 of 36 done
About 6 hours a week
JulAugSepOctNovDec
Crawlable2 of 7
Original Content0 of 6
Refreshed Content3 of 14
Earned Mentions1 of 9
Work, sized by effort and your weekly hoursExpected time for AI engines to register the changeDoneToday
Start this weekNOW
6 actions, about 15 hours. Each one says why it is here.
Developer1Writer3Marketing2
Blocks everything on your site1 action
Let AI crawlers read monzo.comCCrawlable·Low effort·DeveloperHighGEO AuditCrawlabilityDoneBoard
Rivals get cited here, you are not1 action
Get listed in the MoneySavingExpert banking guideEEarned Mentions·Medium effort·MarketingHighSourcesOff-siteDoneBoard
Highest value open action2 actions
Refresh Switch to Monzo with direct answers up topRRefreshed Content·Koalr drafts·WriterMedContentOn-siteDoneBoard
Publish a page targeting “sole trader bank account”OOriginal Content·6 prompts·Koalr drafts·WriterMedGap MapGapDoneBoard
Finish or remove one and the next best action takes its place. Pin anything from a lane below.
CCrawlableSo AI can find you
Let AI engines in. 4 open, about 8 hours, plus 1 in Now.
Developer4Hide
Pays off days to two weeks after re-crawl.Week one. A crawler block stops every on-site edit from being read, and most items take an hour.
Serve the pricing table without client-side renderingmonzo.com/business/pricing·5 prompts·Medium effort·DeveloperMedGEO AuditCrawlabilityDoneBoard
Stamp published and updated dates on the guides(Site-wide)·Low effort·DeveloperLowGEO AuditOn-siteDoneBoard
OOriginal ContentSo AI can quote you
Fill the pages you are missing. 5 open, about 34 hours, plus 1 in Now.
Writer5Show
RRefreshed ContentSo AI can quote you
Sharpen the pages AI already reads. 10 open, about 41 hours, plus 1 in Now.
Writer10Show
EEarned MentionsSo AI trusts you
Earn mentions you do not own. 7 open, about 20 hours, plus 1 in Now.
Marketing6Writer1Show
Keep watchMovers and prompt depth
36 actions
Prioritised client actions
Actions ranks what to fix first across crawler access, your own pages, new content and the sources that cite you, so each review ends with a clear scope.
Content your team can ship
Content Studio ranks the gaps worth writing for, drafts against them in the client's own voice, and shows which of their existing pages are worth reworking instead of starting from scratch. Your team reviews the work, adapts it and puts it into production.
Evidence behind the plan
Use live prompts, competitor mentions, source citations and share of voice to show why each recommendation matters.
White-label delivery
Export the plan and progress report under your agency brand. The client sees your thinking, your recommendations and your next scope.
One pool, allocated your way
Every site adds 50 prompts to the book. Give the client under pressure 120 and the quiet retainer 15, then reallocate when priorities change.
Seven-engine coverage
Work from ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode on every site.
Not an agency? The in-house view covers the same product from the other side of the table.
Launch the service
Three clients to start. One motion to grow.
01
Apply
Tell us about your agency and the book you'd bring. We read every application ourselves and reply within two working days.
02
Start at 3 client sites
Load your first 3 clients — £237 a month on Core or £297 on Portfolio, 150 pooled prompts — and put your logo on the reports from day one.
03
Allocate the pool
Spread the prompts to match the work. A heavy client can draw deep on the pool while a light one idles — reallocate whenever the mix changes.
04
Add the next win
Every new client is one motion: add a site at your chosen rate, the pool grows by 50, and there is nothing else to price.
“As an agency proposition Koalr is really compelling. Selling a client a service that gets them ahead of their competitors is a very easy conversation to have.”
Connor Scanlan
Founder, Fullybooked
Become a partner
Start with the client under pressure to act.
Run their first scan and turn it into a prioritised plan under your brand. Use that plan to scope the content, technical and citation work your team can deliver next.
Start at 3 client sites — £237 a month on Core or £297 on Portfolio
TopicsAll topicsPromptsAll promptsAll timeUpdated 2h ago · Refreshed dailyGuide
Actions Stream
Fresh from your latest runs. Click a card to open it.
Get Monzo added to the nerdwallet.com round-up: best UK current accounts· What nextHigh impact
Get Monzo added to the moneysavingexpert.com round-up: best banking apps· What nextHigh impact
Get Monzo added to the which.co.uk round-up: best app-only banks· What nextHigh impact
Answer "is Monzo safe?" on your FSCS page — 4 engines miss it· What nextMedium impact
G'day, Jake 👋
Here's how AI is talking about Monzo today.
78out of 100
Prompt Visibility Rate
+6 pts vs last run
79out of 100
Sentiment
+3 pts vs last run
34out of 100
Share of Voice
+2 pts vs last run
Visibility Trend
Prompt Visibility Rate
Brands+1Engines+4
Prompt Visibility RateShare of VoiceSentiment
DWM
MonzoStarling BankRevolutChase
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Core is £79 ($99, €89) a month per client site; Portfolio is £99 ($129, €115). Portfolio adds Portfolio Intelligence and the shared taxonomy, chosen once for the whole book. Those are three published list prices, not conversions, so pick the one your agency invoices in. Every site adds 50 prompts to your book-wide pool, white-label reporting and a client login. Core starts at three client sites (£237 ($297, €267) a month), and Portfolio at £297 ($387, €345), runs monthly with no annual lock-in, and the invoice is one line: live client sites × your chosen rate. There are two rates, Core and Portfolio, and no partner ladder. Add-ons sit on top whenever a book wants more: prompt packs that top up the shared pool, and Claude Daily on a client site that needs Claude refreshed every day rather than weekly.
Every client site adds 50 prompts to one pool for the whole book: 10 sites is 500 prompts, 25 is 1,250. You allocate the pool per client from the agency dashboard — 120 on the account under pressure, 15 on the quiet retainer — and reallocate whenever priorities change. A soft floor of around 10 prompts per live site keeps every client dashboard defensible.
Yes — that is the point of it. Your book can be twenty unrelated client businesses, and any one of those clients can itself be a multi-site brand with its own locations underneath. Both shapes sit on the same card at the same per-site rate you chose for the book, and the prompts from every site land in one pool. Each client keeps its own site, prompts and reports; your agency dashboard holds the whole book.
Most partners price the flat card into a retainer: each client site costs £79 ($99, €89) on Core or £99 ($129, €115) on Portfolio, you bill for the strategy, content and implementation around it, and the margin is yours. And any client you'd rather not run on the card, refer instead: they buy direct and you receive 15% recurring commission for their first 12 months. The two combine — flat card for the book you manage, referral for the introductions you don't.
It stays on the flat card. A client that is itself a multi-site brand — a franchise, a group, one business with six locations — is set up as one client with its sites underneath, through the same multi-site onboarding a retail customer uses. Every site is billed at your chosen Core or Portfolio rate and adds 50 prompts to the book pool, so a six-location client is six sites on the card and nothing new to price.
Yes. White-label reports carry your logo rather than ours, so what reaches the client is your deliverable — and on the flat card the client sees your invoice too. Koalr stays behind your brand end to end.
Yes. Every flat-card site includes a client login: their own view of the prompts, sources, competitors and actions for their brand, without exposing the rest of your portfolio.
Seven: ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode. All seven are included on every flat-card site rather than metered as add-ons, so no client is seeing a partial picture.
On their own published agency prices: Profound's Agency Mode is $399 per client workspace, Gauge is $300 per client, and AthenaHQ is $295 — and none of them pool prompts across clients, so every client is priced like the biggest one. Koalr Core is £79 ($99, €89) per client site, with the pool on top, self-serve rather than behind a sales call.
Free AI visibility scan
Find out what AI says about you.
Scan your site free and get your AI Visibility Score, plus your first ranked fix list, in minutes. No card, no demo call.
One scan, 25 real prompts, 7 AI engines, under five minutes, zero setup.