Koalr vs Profound · for agencies
$399 a client there. £79 a client here
Profound's published agency pricing adds client workspaces at $399 a month each, and a workspace tracks three platforms - ChatGPT, Perplexity and Google AI Overviews - with 100 prompts. On the Koalr flat card a client site is £79/$99/€89 all-in, runs all seven engines including Claude, and adds 50 prompts to a pool your whole book shares.
Agency pricing: £79 per client site, all-in — see the flat card.
What a client costs
Every client site: £79 a month on Koalr, all seven engines in. On Profound: $399 a month per client workspace, tracking three platforms.
Koalr, per client site
£79 all-in
Profound, per client workspace
$399/mo
Platforms tracked per workspace
3 vs all 7 on Koalr
Side by side, for a client book
Koalr and Profound, agency to agency.
Every Profound entry below was read off its own published agency pages in September 2026. Where its published materials do not describe a capability, the row says so in those words rather than claiming the capability is missing.
| Criterion | Koalr flat card | Profound |
|---|---|---|
| Per-client price | £79 / $99 / €89 per client site a month, all-in. Starts at 3 client sites, billed monthly, one invoice: live sites × £79. | $399 a month per client workspace, added to its Agency Growth plan. Trial workspaces are $199 a month for five, active up to 14 days. |
| AI engines for every client | Yes All 7 on every client site - ChatGPT, Claude, Gemini, Perplexity, Copilot, Google AI Overviews, AI Mode. Daily refresh (Claude weekly; daily add-on). | Partial A client workspace tracks 3 platforms - ChatGPT, Perplexity, Google AI Overviews - on its published agency plan. |
| Full product on every client site | Yes Every site is the full product: Kevin, the Content Studio, GEO Audit, AXO, Actions and alerts. Nothing is held back for a higher tier. | Partial 400 agent credits a month per client workspace; exports for client workspaces only; API sits on Agency Enterprise. |
| Prompts pooled across the book | Yes Every site adds 50 prompts to one book-wide pool. Give the client under pressure 120 and the quiet retainer 15, then reallocate any time. | No 100 prompts sit inside each client workspace - its agency page describes separate workspaces with custom prompt sets for each, not a shared pool. |
| Content production per client | Yes 10 content briefs per site a month, pooled like the prompts, plus 15 tracked competitors per site. | Partial Content generation runs on agent credits - 400 a month per client workspace. |
| White-label & client logins | Yes Your logo on the reports and a client login on every site, as standard. | Not listed White-label reporting is not listed on its published agency plans. |
| Pitch workspaces for prospects | Yes Free pitch workspaces for the clients you haven't won yet. | Partial 10 pitch workspaces a month on Agency Growth - 25 prompts, 3 platforms, 7 days each. |
| Team seats | No seat fees - your whole team, and the client too. | 5 agency seats on Agency Growth; custom above. |
| Self-serve start | Yes 7-day free trial on every plan; the flat card itself is a short application, answered within two working days. | Partial Agency Growth is self-serve; Agency Enterprise runs through a demo. |
Scroll the table sideways to see both columns.
On the flat card
What the Koalr card gives your agency that Profound doesn't.
Each of these is standard on every client site at £79 a month, not held back for a larger tier, an enterprise quote or a partner application.
A pool that grows with the book
Every client site adds 50 prompts to one shared pool. Give the account under pressure 120 and the quiet retainer 15, then reallocate when the mix changes — adding a client adds capacity instead of spending it.
White-label and client logins, standard
Your logo on the reports and a login on every client site, at the flat rate. Not an enterprise unlock, not a connector workaround, not a reporting add-on charged per document.
All seven engines, every client
ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode on every client site, refreshed daily. No add-ons to buy, no tier to reach, no meter that punishes coverage.
The full product on every site
Every client site carries Kevin, the Content Studio, GEO Audit, AXO, Actions and alerts. The £79 is the whole product per client, not an entry point with the working features a tier above.
Content production, per client
Ten content briefs per site a month, pooled like the prompts, with the Content Studio drafting against the prompts each client is losing and tracking citations after publish. Delivery your team can put in a retainer.
Free pitch workspaces
Spin up a workspace for the client you haven't won yet and walk into the pitch with their AI visibility on screen. Free, so prospecting never has to be rationed against a monthly cap.
“As an agency proposition Koalr is really compelling. Selling a client a service that gets them ahead of their competitors is a very easy conversation to have.”
Frequently asked questions
Still wondering? Run your free scan.
Koalr. Its agency flat card prices every client site at £79/$99/€89 a month all-in, with all seven AI engines including Claude, white-label reports, a client login and free pitch workspaces on every site - against $399 a month per Profound client workspace tracking three platforms.
Free AI visibility scan
See where you stand before you switch.
See where a client actually stands across all seven engines before you decide between Koalr and Profound. One domain, 25 real prompts, no card.
Your AI Visibility Score in under 5 minutes
No card required. 25 real prompts, all seven engines, zero setup.
- £79 / $99 / €89 per client site, all-in
- All seven engines and white-label on every site
- 50 prompts per site, pooled across your book
- Free pitch workspaces for prospects
Competitor pricing checked against the Profound pricing page, September 2026. Prices and plan contents change; check the vendor page before you decide.
