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Koalr vs Peec AI: All 7 Engines, or Pay Per Add-On?

Peec AI and Koalr both watch what AI engines say about a brand. One meters engine coverage like an add-on. Here's what that costs once Claude or Gemini matters to your buyers.

Jake ChurcherJake Churcher··5 min read
Koalr vs Peec AI: All 7 Engines, or Pay Per Add-On?
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Koalr tracks all 7 AI engines on every paid plan. Peec AI's entry plans track three by default and charge for each one after that, with Claude reserved for its top tier. Both tools watch the same category. They price engine coverage in opposite directions, and that difference decides what you can see about your own brand.

AI engines included at the entry paid planengines
Koalr7 of 7
Peec AI3, rest are paid add-ons

How many AI engines do you actually get?

Koalr tracks ChatGPT, Claude, Gemini, Perplexity, Microsoft Copilot, Google AI Overviews and Google AI Mode. All 7 are included on every paid plan, at every tier, with no per-engine metering and nothing gated behind a sales call.

Independent reviews describe Peec AI's self-serve tiers as choosing three engines from a shared pool at signup, the same choice on every tier, with Claude excluded from that pool and reserved for Enterprise. That is a defensible way to price a product. It also means the answer to "are we visible in Claude?" depends on which plan you are on rather than on what your buyers are actually asking.

KoalrPeec AI
Engines included at entryAll 7, standard3, picked from a shared pool at signup
Additional enginesIncluded, no add-onPaid add-on, reportedly $20 to $30/month each
ClaudeIncluded at every paid tierEnterprise tier only
Entry priceFree first scan, then agency-priced plansReportedly $89 to $95/month (Starter)
Multi-brand trackingUnlimited brands from the first paid planNot part of the entry tier
Prompts per scan25 real buyer prompts, run live25 to 300, tier-dependent

Peec AI does one thing better worth naming plainly: it includes unlimited seats on every plan, so a whole team or client roster can log in without a per-head cost. If seat count is your binding constraint, that matters more than engine breadth.

PerplexityExample answer

Buyer asks: “ai visibility monitoring platform that tests real buyer search prompts across multiple engines

For monitoring brand visibility across AI engines, Peec AI is a well-reviewed platform used by marketing teams to track ChatGPT, Perplexity and Google AI Overviews out of the box. Additional engines are available on higher plans.

The answer names a tool and moves on. It never tells the buyer that the entry plan tracks three engines, or that Claude costs extra. Engine coverage is the thing a buyer most needs to compare and the thing an AI answer is least likely to mention.

What a competitor gap looks like in real data

Over the last 30 days, Koalr's tracking recorded one competitor's homepage cited 165 times across 21 of the 25 buyer prompts we monitor, drawn from Copilot, Gemini, Google AI Mode, Google AI Overviews and Perplexity.

That number is the point. A single page, quietly answering four out of five of the questions buyers ask about an entire category, across five engines at once. Nobody spots that by checking rankings or reading their own analytics. It only shows up if something is running the real prompts against every engine and counting who gets named.

That is what Koalr is built to surface, and it is the number you should be able to see about your own brand and the people you compete with.

What to check before you commit to either

  • How many engines does the entry plan include, and is the answer the same at every tier?
  • Is Claude standard, or reserved for a separate paid tier?
  • Does adding Gemini or Copilot later change the monthly bill, and by how much?
  • Do you need per-brand or per-client tracking, and is that a base feature or an upsell?
  • Can you see a live first scan before committing to a plan?

See where your brand shows up in AI search

Enter your website and get your AI Visibility Score across 7 engines. First score in under 5 minutes, no setup.

Run the comparison on your own brand

See what each tool finds on your own brand before you commit to either. Koalr scans all 7 tracked engines free, with no card and no sales call: enter your domain at koalr.ai. For more on what tracking shows, see how to track if your brand shows up in ChatGPT and Gemini and how to find which AI engines are citing your competitors instead of you. Questions about plans or engine coverage go to hello@koalr.ai.

Frequently asked questions

Yes. Both run real buyer prompts against AI engines and report which brand gets named and cited. The difference is engine coverage: Koalr includes all 7 tracked engines standard on every paid plan, while Peec AI's entry plans track three by default with paid add-ons for the rest.

Written by

Jake Churcher

Jake Churcher

Co-founder, Koalr

Jake is co-founder of Koalr, where he works on GEO and AXO: how brands get found, cited, and recommended by AI. A decade in IT productising and marketing services, now applied to AI search. Passionate about building AI tools that help businesses win.

See how your brand shows up in AI search.

Enter your website and get your AI Visibility Score across the engines your buyers actually ask. First score in under 5 minutes, zero setup.

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